Fresh Tracks Asia

The First Strategic Consulting Agency providing a bridge between Chinese and American Entertainment.

What We Do

Fresh Tracks Asia is a strategic consulting agency that connects the entertainment and gaming industries between China and the United States. Our experience in navigating the cultural divide provides businesses a strategic advantage when planning and executing their international business plans 

Fresh Tracks Asia’s close relationships with both the Chinese and US Entertainment Industries put us in a unique position that allows us to provide a seamless and efficient platform to help guide your business through this ever changing and rapidly evolving landscape.

How Can We Help You?

Seeing a need for honest and transparent solutions in Entertainment between the US and Chinese markets, Founder and CEO Tim Heslin decided to start Fresh Tracks Asia to lower the barriers to entry into both markets through strategic business development, partnership opportunities, and much needed access to like minded people living in different cultures.

With our wide network of Entertainment industry professionals in both China and the US, we can provide you unprecedented access to artists of all genres at any level - from DJs to Rock Bands and A-Listers to C-Listers. You name it, we got it. 


Celine Dion



Meghan Trainor

Pearl Jam

Major Artists We’ve Worked With

Those were just a few of the big names we’ve worked with, but our client list extends far beyond the few we highlighted. Other major artists we’ve worked with include but are not limited to:

  • Michael Jackson
  • Ozzy Osbourne
  • Sara Bareilles
  • Gloria Estefan
  • Rage Against The Machine
  • The Fray
  • Incubus